mªdcªt said:We have/had Taco Bell here in Oz. There used to be one at Canterbury
in Sydney, but that closed down.
A post I made in rec.food.cooking over two years ago:
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From today's AFR:
"For the second time in 22 years, the American Taco Bell chain has
failed in Australia, showing that Australians might like eating in
Mexican restaurants and cooking Mexican meals at home, but Mexican
fast food is definitely not on the menu.
"Yum Restaurants, the second-bigges fast-food company in the world
and owner of chains such as KFC and Pizza Hut, is dismantling its
14-store Taco Bell chain in Sydney.
"Taco Bell first arrived in Australia in 1981, under the TAco Amigo
brand (TAco Bell was already registered here). Sales were sluggish
and the chain was closed in 1987. It was revived in 1998.
<snip>
"Yum worked hard to make Taco Bell a success, regularly rejigging
its menu, adding new products and running ad campaigns imported from
the United States. Nothing worked. Sales were weak and p8urchase
frequency - a key measure of success in the fast-food industry - was
low."
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Good riddance, says I!
--
Craig