New Athletic Organization Promotes Organic, Plant-based Nutrition, Healthy Living, and Ecological
Awareness.
August 19, 2003, Santa Rosa, CA – A new nonprofit organization, OrganicAthlete, calls on athletes to
promote optimal health and ecological values. Just as organic farmers carefully monitor what goes
into their crops, organic athletes should similarly adapt their nutrition and lifestyle to minimize
harm and maximize regeneration and health.
Elite athletes often serve as role models of vegetarian health, and in 2004 the board plans to
launch a "produce power" campaign that will publicize the health and ecological benefits of a fruit
and vegetable based diet. OrganicAthlete speakers and the Organic Revolution cycling team will offer
educational presentations to community, sports, and school groups.
"Athletes are influential people," says renowned sports nutritionist
Dr. Doug Graham. "Whether that is good or bad is not our concern. The fact remains, athletes
influence people. OrganicAthlete is the only organization to actively focus on providing
first-rate nutrition and health information to athletes while also exposing the actions of
responsible athletes in a fashion that will encourage a positive influence on others."
"Ultimately," says founder Bradley Saul, "we want to harness athletic energy to improve individual,
community, and ecosystem health and fitness around the globe."
The OrganicAthlete newsletter, Musa sapientum ("food for the wise"😉, offers a monthly serving of
scientific nutritional and health information, ecological performance issues, and athlete activism.
Athletes interested joining our team and sponsors interested in symbiosis may contact Bradley Saul
at [email hidden] or 707-332-0865 or visit www.organicathlete.org.
About OrganicAthlete. As exemplars for the optimal power of the human body, unlimited mind, and free
spirit, athletes can lead a creative revolution towards rejuvenative lifestyle and business habits.
OrganicAthlete educates, fosters, and connects athletes in a cooperative effort to promote healthful
living and earth regeneration in communities, sports, and schools.
###