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Horrifying new TAC ad

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Australia and New Zealand
Published
20 May 2004
Last activity
3 June 2004
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cfsmtb
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  1. Watching the ABC news.

    Just saw the horrifying new ad for the TAC, shows a young cyclist being hit head on at high speed. This ad is extremely emotionally confronting. Not entirely convinced by this style of campaign.

    New TAC campaign warns that speed is no accident
    <http://tinyurl.com/3y3q2>

    TAC Minister Rob Hulls today launched a graphic new road safety campaign reinforcing the message that drivers who speed are responsible for the injuries they cause to others.

    Mr Hulls said the campaign, specifically targeting low-level speeding, served as a timely reminder as the State's road toll continued to climb.

  2. Quoted post said:

    Originally posted by cfsmtb
    Watching the ABC news.

    Just saw the horrifying new ad for the TAC, shows a young cyclist being hit head on at high speed. This ad is extremely emotionally confronting. Not entirely convinced by this style of campaign.

    It was a horrible ad, wasn't it? It had the whole family cringing and wincing over their noodles. But wasn't the cyclist the one responsible for the crash? The way I saw the ad was that the cyclist was riding across a road, not at a crossing, and the car hit her from the side. Now surely in legal terms the driver is not responsible? Whether the car was going too fast or not, wouldn't it always have been the fault of the person who stepped in front, rode in front, ran in front, drove in front?

    Please don't think for a moment I'm suggesting that anyone who gets hit by a car when it's their fault deserves to die, or anything like that. I'm just a little confused about the scenario used by the TAC...

  3. Etxy said:
    cfsmtb said:

    Watching the ABC news. Just saw the horrifying new ad
    for the TAC, shows a young cyclist being hit head on at
    high speed. This ad is extremely emotionally
    confronting. Not entirely convinced by this style of
    campaign.

    It was a horrible ad, wasn't it? It had the whole family
    cringing and wincing over their noodles. But wasn't the
    cyclist the one responsible for the crash? The way I saw
    the ad was that the cyclist was riding across a road, not
    at a crossing, and the car hit her from the side. Now
    surely in legal terms the driver is not responsible?
    Whether the car was going too fast or not, wouldn't it
    always have been the fault of the person who stepped in
    front, rode in front, ran in front, drove in front?

    If you hit something, you're responsible.

    If you're driving down the road, under the speed limit,
    and someone shoots out of a side road right into your path
    and you hit them, you're responsible. They contributed,
    but you should have been paying attention. Oh yeah. And
    keeping under the speed limit does NOT mean that you are
    driving safely.

    --
    Regards. Richard.

  4. Quoted post said:

    Originally posted by Richard Sherrat
    If you hit something, you're responsible.

    If you're driving down the road, under the speed limit,
    and someone shoots out of a side road right into your path
    and you hit them, you're responsible. They contributed,
    but you should have been paying attention. Oh yeah. And
    keeping under the speed limit does NOT mean that you are
    driving safely.
    [/i]

    So if someone is suicidal and jumps in front of a bus, the driver gets sent to jail?

  5. Richard Sherratt said:

    If you hit something, you're responsible.

    If you're driving down the road, under the speed limit,
    and someone shoots out of a side road right into your path
    and you hit them, you're responsible. They contributed,
    but you should have been paying attention. Oh yeah. And
    keeping under the speed limit does NOT mean that you are
    driving safely.

    Yeah right. If you're going through a light intersection,
    and someone else
    pulls out from the red-lit cross street, and you hit them,
    you're responsible.

    So everyone slows down to the point that anyone breaking
    the law doesn't endanger themselves simply because no-one
    else is going fast enough to kill them.

    Instead of stopping people from making stupid manouvers in
    the first place, they're penalising everyone else for
    hitting them.

    I was right all along. Victora is breeding bad drivers.
    And the more they slow everyone down, the worse it's
    going to get.
    --
    Linux Registered User # 302622 <counter.li.orgcounter.li.org

  6. John Tserkezis said:
    Richard Sherratt said:

    If you hit something, you're responsible.

    If you're driving down the road, under the speed limit,
    and someone shoots out of a side road right into your
    path and you hit them, you're responsible. They
    contributed, but you should have been paying attention.
    Oh yeah. And keeping under the speed limit does NOT mean
    that you are driving safely.

    Yeah right. If you're going through a light intersection,
    and someone else
    pulls out from the red-lit cross street, and you hit them,
    you're responsible.

    Yes. You ARE responsible - not 100%, but you share some of
    that responsibility. Having an intersection controlled by
    traffic lights does not relieve you of the responsibility to
    ensure that the intersection is safe to enter.

    ---
    Cheers

    PeterC

    [Rushing headlong: out of control - and there ain't no
    stopping]
    [and there's nothing you can do about it at all]

  7. On Thu, 20 May 2004 11:57:02 GMT, Etxy <[email hidden]>

    Quoted message said:

    So if someone is suicidal and jumps in front of a bus, the
    driver gets sent to jail?

    Why must everything be so black and white. Just because you
    share the responsibility (and not always evenly) does not
    mean that you get punished to the full extent of the law.

    ---
    Cheers

    PeterC

    [Rushing headlong: out of control - and there ain't no
    stopping]
    [and there's nothing you can do about it at all]

  8. Quoted post said:

    Originally posted by cfsmtb
    Watching the ABC news.

    Just saw the horrifying new ad for the TAC, shows a young cyclist being hit head on at high speed. This ad is extremely emotionally confronting. Not entirely convinced by this style of campaign.

    New TAC campaign warns that speed is no accident
    <http://tinyurl.com/3y3q2>

    TAC Minister Rob Hulls today launched a graphic new road safety campaign reinforcing the message that drivers who speed are responsible for the injuries they cause to others.

    Mr Hulls said the campaign, specifically targeting low-level speeding, served as a timely reminder as the State's road toll continued to climb.

    Yet another factor to fill our society with fear of ANYTHING and everything!
    Can see all those mums+dad's telling Johnny/Jane/Pham not to ride to school anymore 'because its dangerous'.

    Just to throw a tidbit re who's fault it is if someone pulls out, if you are invoolved in a collision and it is deemed reasonable that you were not able/not enough time to react despite identifying the likelihood of said collision, you are NOT at fault
    (jumping in front of Bus scenario, pulling out of sidestreet inside 10 metres of oncoming traffic, etc).
    That's the word from 'Blue' mate i just got off the phone with
    (incidentally, he's a motorbike cop who pushes traffic light buttons along Beach Rd - Hitchy?)

  9. Etxy said:


    So if someone is suicidal and jumps in front of a bus, the
    driver gets sent to jail?

    --

    The bus driver sues the family for the trauma he/she
    experiences, loss of sleep at night, etc.

    T

  10. Quoted post said:

    Originally posted by Tamyka Bell

    BEtxy said:


    So if someone is suicidal and jumps in front of a bus, the
    driver gets sent to jail?

    --

    The bus driver sues the family for the trauma he/she
    experiences, loss of sleep at night, etc.

    T [/B]

    Most public transport Co's now have on-staff or consulting psychiatric road-trauma specialists to help train/bus drivers.
    Met a bloke in Adelaide who did this for 20 yrs in England.
    gawd, what a job!
    Sad reflection of the world we live in...

  11. cfsmtb said:

    Watching the ABC news.

    Just saw the horrifying new ad for the TAC, shows a young
    cyclist being hit head on at high speed. This ad is
    extremely emotionally confronting. Not entirely convinced
    by this style of campaign.

    Those who remember the "grim reaper" adverts (AIDS) might be
    a bit cynical. Terrified lots of people for no good reason.
    Just a big [censored] by the advertising types.

    The figures quoted on the webpage are very contrived:

    " a car travelling at 60km/h will take approximately 45
    metres to stop in an emergency braking situation while a car
    braking at 65km/h will still be travelling at 32 km/h after
    45 metres. "

    Lies and statistics. The 60km/hr car will be doing just as
    fast only a few metres earlier. And those numbers sound like
    an elderly person driving a top-heavy van in the rain.

  12. flyingdutch <[email hidden]> wrote in
    message
    news:<[email hidden]>... [snip]

    Quoted message said:

    Just to throw a tidbit re who's fault it is if someone
    pulls out, if you are invoolved in a collision and it is
    deemed reasonable that you were not able/not enough time
    to react despite identifying the likelihood of said
    collision, you are NOT at fault (jumping in front of Bus
    scenario, pulling out of sidestreet inside 10 metres of
    oncoming traffic, etc). That's the word from 'Blue' mate i
    just got off the phone with (incidentally, he's a
    motorbike cop who pushes traffic light buttons along Beach
    Rd - Hitchy?)

    I'll second that... In another life I was doing research
    on behalf of an insurance company, examining car
    accident claims.

    As far as insurance goes, if you break the law and the
    other person doesn't, you're almost surely liable (not
    always, but mostly).

    If you both break the law, (such as fail to give way and the
    other person speeding), the responsibility is more likely to
    be shared. The magistrate ultimately allocates proportions
    of the damages to the parties, depending on the share of
    responsibility. There is no black-letter law (so to speak)
    on allocating the shares of responsibility, but there are
    generally very strong precedents. In the example, the share
    of blame starts off with the person that failed right of way
    and is then shifted to the speeder, depending on how fast
    they were going.

    Ritch.

  13. I would agree with flyingdutch in that this ad is sending out the wrong message. I guess all the bike shops can start packing away their kids bikes now.

    I would say that if the TAC was really worried about young cyclists being hit they should initiate bike safety programs in primary schools. It would be great for the students and could even be part of P.E.

    I have a cousin who is a primary school teacher in country VIC who had made such a program for her kids. She painted lines for children to ride over in a bike skill test and had organised an annual day ride with them, which they loved!

    Schools spend thousands of dollars on computer equipment, why can't they buy at least 20 or so single speed kids bikes and helmets?

    Maybe parents would rather see racing driver Mark Skaife in the classroom?

  14. Quoted post said:

    Originally posted by Mike
    The figures quoted on the webpage are very contrived:

    " a car travelling at 60km/h will take approximately 45
    metres to stop in an emergency braking situation while a car
    braking at 65km/h will still be travelling at 32 km/h after
    45 metres. "

    Lies and statistics. The 60km/hr car will be doing just as
    fast only a few metres earlier. And those numbers sound like
    an elderly person driving a top-heavy van in the rain.

    Yep. It always amazes me that every car manufacturer and tester can pull up their vehicles from 100km/h in under 40m (good cars well under 35), but that the TAC can only do it in 45m from 65km/h. Even if it takes a full second to react, that's only 18m. Another 27m should be more than enough to stop from 65km/h, and reaction time should be more like 0.2-0.4s. Perhaps these are not the people to be teaching us about road safety...

  15. "Mike" <[email hidden]> wrote in message
    "]news:[email hidden]

    [...]

    Quoted message said:

    Those who remember the "grim reaper" adverts (AIDS) might
    be a bit cynical. Terrified lots of people for no good
    reason. Just a big [censored] by the advertising types.

    The Grim Reaper ads were spot on. The message was there was
    a horrifying new disease out there and nobody was immune. It
    was hailed all over the world as a benchmark in how
    governments needed to respond to the crisis, that part
    obviously being getting the message out. We were fortunate
    that the Australian government took the AIDs threat
    seriously and responded quickly and appropriately, unlike
    many other countries.

    --

    A: Top-posters.
    B: What is the most annoying thing on Usenet?

  16. Roadie_scum <[email hidden]> writes:

    [...]

    Quoted message said:

    reaction time should be more like 0.2-0.4s. Perhaps these
    are not the people to be teaching us about road safety...

    Reaction time is around about 0.5s, infact we don't become
    continiously aware of anything untill 0.5s after it happens.

    --
    Please excuse my spelling as I suffer from agraphia. See
    dformosa.zeta.org.auSpelling.html to find
    out more. Free the Memes.

  17. Was almost an unwilling particiapnt in a new TAC Ad last night!

    Heading east across Burke Rd, going along Doncaster Rd as lights turned Green. 4WD (what else?) driven by mum with toddler in backseat ran the lights and collected a young guy making a righthand turn.

    The lights were so red me and another guy on a bike and the car to our right were already moving.
    Luckily for the young dude, he braked slightly otherwise she would have got him dar worse.
    The difference in damage to his Merc/SangYong and his Conformadore was amazing!

    Helped him out of the car. petrol going everywhere, i had images of hollywood movies in my head. Those damn airbags STINK!!!
    Is that propellant or something???
    Couldnt breathe in the car. He was not scratched but badly shaken up and complaining of a sore neck and back which didnt bode well!
    Stuck about for about 15min. Ambulance and Police were there very quickly and some guy even had a broom in his car cleaning up the debris (where is he on my commute?)
    Hope he's OK. Nice welcome to the roads for a P-plater...

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