Is it really necessary to spend a small fortune on expensive gear and training plans to prepare for a century ride, or are all the online tutorials and cycling gurus just trying to make a quick buck off of unsuspecting riders?
Cant a well-planned route, some basic bike maintenance, and a bit of old-fashioned grit and determination be enough to get you through a long-distance cycling event, or are we just being sold a bill of goods by the cycling industry?
If the key to success is really just about putting in the miles and listening to your body, then why do so many riders feel the need to shell out thousands of dollars for fancy bikes, GPS devices, and coaching services?
Are the benefits of structured training and high-tech gear really worth the cost, or are there other factors at play that can help a rider succeed in a century ride or other long-distance cycling events?