Well, if you just ride around and watch what you heart rate does, as some people do, it won't do much for you.
However, if you are working a specific plan, perhaps with a coach or using a training manual, you will need to be able to work within specific zones. Different training sessions will have different objectives and the heart rate called for will obviously vary. You will target percents based on your maximum heart rate, which is ROUGHLY 220-your age (for a male).
Example, a 20 year old has a max hr around 200 beats per minute and so if the coach says do such and such a ride at 70% of max hr, he would ride at around 140 beats per minute.
Bear in mind, this is a simplified answer and more detailed answers may follow but I think that you are just looking for the lay of the land right now???
Note: Just as important as using a monitor for hard days can be using it for easy days, to make sure that good recovery is being achieved. Sometimes it is hard to ride easily enough (just being out on the road is so darned invigorating) to be fully prepared for a torturous training session planned for the next day.