Paul-kisses claiming to be said:Just zis Guy, you know? deftly scribbled:
Quoted message said:Surely not - far to dangerous, the roads in Italy in summer are full of Clarkson and hundreds
of advertising film crews making adverts with cars swooping round bends on completely empty
roads (for some reason adverts featuring cars stuck in traffic on a wet Tuesday are rather thin
on the gorund, although most cars will be stuck in traffic in the rain MUCH more often than
they'll be on an empty road).
Being one of those people who doesn't have a television and doesn't read weekend newspapers I reckon
I almost never get cars advertised at me -- well, not that I notice. What I do notice when I visit
the S4C-watching branch of the family is that TV, or S4C at least, is stiff with the most bizarre
"branding" adverts for cars. They tell you nothing about the car, only about the image of the buyer
which the agency employed by the manufacturer has decided to impose.
This is so much like what cigarette adverts became before they started to be regulated that I deduce
that the market has decided that everyone who could conceivably have a car either has a car or is
already buying one and the only purpose of advertising is to induce brand-switching. (Oh, yes.)
(I also learn that some of the inexplicable advertising hoardings are references to car adverts that
are assumed to be common culture.)
Quoted message said:As a self-proclaimed petrol head, amongst other things, I also have to admit to being born in the
same hospital as JC
I confess that I only replied to /this/ article to admit that I had almost resisted the temptation
to post that I thought JC was meant to have been born not in a hospital but a stable.
