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TV advertising (TdF)

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UK and Europe
Published
16 July 2005
Last activity
18 July 2005
Original author
Simon Brooke
Posts
32
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  1. TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    We have a yet another boring small car to sell you. Yes, it's just like
    any other small car, but our one is yellow. Oh, and did we mention it's
    ugly?

    It's OK the first time. But by the time you've seen the same ugly boring
    little car three times a night for a week, you want to kick in the
    headlights of every bloody SEAT you see. And as for that /bloody/ woman
    from the Royal Bank, has she /still/ not written her thesis on
    behaviourism? She ought to spend less time talking to her stupid friends
    and straightening her stupid name badge and get down to the library and
    do some serious reading!

    --
    [email hidden] (Simon Brooke) http://www.jasmine.org.uk/~simon/
    Wannabe a Web designer?
    <URL:http://userfriendly.org/cartoons/archives/97dec/19971206.html>

  2. Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    Yes. Apparently...

    Guy
    --
    May contain traces of irony. Contents liable to settle after posting.
    http://www.chapmancentral.co.uk

    88% of helmet statistics are made up, 65% of them at CHS, Puget Sound

  3. Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    The sheer repetition gets to you...my kids are going round chanting
    'The Tour de France on ITV..sponsered by Michelob Ultra...' Aaaagh...

    Paul

  4. Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    We have a yet another boring small car to sell you. Yes, it's just like
    any other small car, but our one is yellow. Oh, and did we mention it's
    ugly?

    It's OK the first time. But by the time you've seen the same ugly boring
    little car three times a night for a week, you want to kick in the
    headlights of every bloody SEAT you see. And as for that /bloody/ woman
    from the Royal Bank, has she /still/ not written her thesis on
    behaviourism? She ought to spend less time talking to her stupid friends
    and straightening her stupid name badge and get down to the library and
    do some serious reading!


    I hate the foodie one for M&S...

    This isn't just an advert...This is a BORING ADVERT...

  5. Zog The Undeniable said:
    Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    We have a yet another boring small car to sell you. Yes, it's just like
    any other small car, but our one is yellow. Oh, and did we mention it's
    ugly?

    It's OK the first time. But by the time you've seen the same ugly boring
    little car three times a night for a week, you want to kick in the
    headlights of every bloody SEAT you see. And as for that /bloody/ woman
    from the Royal Bank, has she /still/ not written her thesis on
    behaviourism? She ought to spend less time talking to her stupid friends
    and straightening her stupid name badge and get down to the library and
    do some serious reading!


    I hate the foodie one for M&S...

    what adverts?, I record it and then watch it later; actually condenses
    down to about 35 mins, even less if you skip the extra travelogue and
    documentary bits (which are however well worth seeing)
    My reward for burning carbs is certainly not a weedy bottle of UK
    brewed fizz!

  6. Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    We have a yet another boring small car to sell you. Yes, it's just like
    any other small car, but our one is yellow. Oh, and did we mention it's
    ugly?

    It's OK the first time. But by the time you've seen the same ugly boring
    little car three times a night for a week, you want to kick in the
    headlights of every bloody SEAT you see. And as for that /bloody/ woman
    from the Royal Bank, has she /still/ not written her thesis on
    behaviourism? She ought to spend less time talking to her stupid friends
    and straightening her stupid name badge and get down to the library and
    do some serious reading!

    Boy, take it easy angry man, save all that stress for something more
    personally relevant! Adverts are not supposed to be watched and
    remembered, the idea is: put kettle on; open next can of Guinness,
    make quick phone call; water flowers; plug hoover in; visit WC, or
    whatever needs to be done in 2 minutes. Living in a rabbit hutch, I
    have the computer in the same room as the TV, and have developed the
    fine art of moving ones head 10degrees to look at couch potatoe screen
    no2 and read something on the internet. Works extremely well.

    Garry

  7. <[email hidden]> wrote in message
    news:[email hidden]...

    Quoted message said:
    Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    The sheer repetition gets to you...my kids are going round chanting
    'The Tour de France on ITV..sponsered by Michelob Ultra...' Aaaagh...

    Paul

    In this house it's that Irish person, "Mickel O'Baltra"

    Cheers, helen s ;-)

  8. "Zog The Undeniable" <[email hidden]> wrote in message
    news:42d8cec6.0@entanet...

    Quoted message said:


    This isn't just an advert...This is a BORING ADVERT...

    You haven't lived... err... been bored enough until you've seen the adverts
    on Europort. On the plus side, some are adverts for items cycling but this
    does not ddetract from their awfulness. Sidi shoes - the worst advert in the
    history of advertising and Selle Italia saddles... The coffee machine advert
    is well... there's not enough caffeine in any coffee to make this one
    exciting. On the plus side, the adverts on Eurosport do seem to be shorter
    than the ones on ITV2, and we should be grateful for small mercies

    Cheers, helen s

  9. Quoted message said:

    Adverts are not supposed to be watched and
    remembered, the idea is: put kettle on; open next can of Guinness,
    make quick phone call; water flowers; plug hoover in; visit WC, or
    whatever needs to be done in 2 minutes.

    It took me a while to work out why the romantic sub-plots in hollywood
    movies were always so dire and completely superfluous to the plot.

  10. garryb59 said:

    Boy, take it easy angry man, save all that stress for something more
    personally relevant! Adverts are not supposed to be watched and
    remembered, the idea is: put kettle on; open next can of Guinness,
    make quick phone call; water flowers; plug hoover in; visit WC, or
    whatever needs to be done in 2 minutes. Living in a rabbit hutch, I
    have the computer in the same room as the TV, and have developed the
    fine art of moving ones head 10degrees to look at couch potatoe screen
    no2 and read something on the internet. Works extremely well.

    But they are one step ahead of you. In response to the number of viewers
    who used the advert breaks to put kettles on, visit the toilet etc, they
    increased the volume of the adverts so that you could hear them when out
    of the room.

    Jon

  11. Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    The only time I watch any TV is when I visit my folks, but from the
    adverts in the cinemas I'd say: Yes. Every now and again there is a gem
    that makes it all worthwhile, but the majority are just insipid.

    Quoted message said:

    We have a yet another boring small car to sell you. Yes, it's just like
    any other small car, but our one is yellow. Oh, and did we mention it's
    ugly?

    It's OK the first time. But by the time you've seen the same ugly boring
    little car three times a night for a week, you want to kick in the
    headlights of every bloody SEAT you see. And as for that /bloody/ woman
    from the Royal Bank, has she /still/ not written her thesis on
    behaviourism? She ought to spend less time talking to her stupid friends
    and straightening her stupid name badge and get down to the library and
    do some serious reading!

    Be thankful that they've stopped doing the "real employees singing
    banking related lyrics over classic songs" thing. Repeated exposure
    could cause blood to issue from the ears.

    Jon

  12. Jon Senior said:


    But they are one step ahead of you. In response to the number of viewers
    who used the advert breaks to put kettles on, visit the toilet etc, they
    increased the volume of the adverts so that you could hear them when out
    of the room.

    Jon

    And they now design adverts to get the message across in fast forward as
    well as real time. But don't you just hate it in the middle of a long
    film on the BBC where you are bursting or dying for a cuppa and you know
    there are no ad breaks ;-)

    --
    Tony

    "I did make a mistake once - I thought I'd made a mistake but I hadn't"
    Anon

  13. On Sat, 16 Jul 2005 12:26:34 +0100, Jon Senior

    jon_AT_restlesslemon_DOT_co_DOT_uk said:
    garryb59 said:

    Boy, take it easy angry man, save all that stress for something more
    personally relevant! Adverts are not supposed to be watched and
    remembered, the idea is: put kettle on; open next can of Guinness,
    make quick phone call; water flowers; plug hoover in; visit WC, or
    whatever needs to be done in 2 minutes. Living in a rabbit hutch, I
    have the computer in the same room as the TV, and have developed the
    fine art of moving ones head 10degrees to look at couch potatoe screen
    no2 and read something on the internet. Works extremely well.

    But they are one step ahead of you. In response to the number of viewers
    who used the advert breaks to put kettles on, visit the toilet etc, they
    increased the volume of the adverts so that you could hear them when out
    of the room.

    Damn.
    Well, guess we could always fight back with the mute button, but then
    we have to stay clear of the screen to avoid all the subliminal
    imagery! It's a tough one!

    Garry

  14. Jon Senior said:

    Be thankful that they've stopped doing the "real employees singing
    banking related lyrics over classic songs" thing. Repeated exposure
    could cause blood to issue from the ears.

    TBH I don't find the ads any more moronic or patronising than most of
    the programs; in fact it's often hard whilst channel hopping
    (especially with freeview) to tell whether you are watching an advert,
    trailer or actual program. I also try to avoid buying any products from
    companies that spend millions on anoying adverts and junk mail.

  15. Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    There's a brilliant one on TF2 & 3. A group of burly looking,
    middle-aged, leather clad motorcyclists riding in a group through the
    countryside.
    They stop to meet up with their female partners.
    It's an ad for male absorbent towels for those "little drips"
    :-)
    All the best
    Dan Gregory

  16. garryb59 wrote:
    I have the computer in the

    Quoted message said:

    same room as the TV, and have developed the fine art of moving
    ones head 10degrees to look at couch potatoe screen no2 and
    read something on the internet. Works extremely well.

    Garry


    That's what I do. It does annoy the rest of the family when I start to
    laugh at something on line though.
    --
    the.Mark

  17. In message <[email hidden]>, wafflycat
    <waffles*A*T*v21net*D*O*T*co*D*O*T*uk@?.?.invalid> writes

    Quoted message said:


    "Zog The Undeniable" <[email hidden]> wrote in message
    news:42d8cec6.0@entanet...

    Quoted message said:


    This isn't just an advert...This is a BORING ADVERT...

    You haven't lived... err... been bored enough until you've seen the
    adverts on Europort.


    {Snip}

    Quoted message said:

    On the plus side, the adverts on Eurosport do seem to be shorter than
    the ones on ITV2, and we should be grateful for small mercies

    Cheers, helen s


    Should I mention the Time Life CD adverts.....
    "buy this rehash mish-mash of 60's [censored], give us your credit card number
    and we'll fleece you for the rest of you life with every crappy special
    offer we can think of"

    --
    steve

  18. Tony Raven said:

    And they now design adverts to get the message across in fast forward as
    well as real time. But don't you just hate it in the middle of a long
    film on the BBC where you are bursting or dying for a cuppa and you know
    there are no ad breaks ;-)

    I hadn't realised that. That's clever, in an evil marketing sort of way.

    --
    Dave...

    Every time I see an adult on a bicycle, I no longer despair for the
    future of the human race. - H. G. Wells

  19. Zog The Undeniable said:
    Simon Brooke said:

    TdF time is about the only time in the year I watch commercial TV, so
    it's about the only time I see the adverts. Are they always this bad?

    We have a yet another boring small car to sell you. Yes, it's just like
    any other small car, but our one is yellow. Oh, and did we mention it's
    ugly?

    It's OK the first time. But by the time you've seen the same ugly boring
    little car three times a night for a week, you want to kick in the
    headlights of every bloody SEAT you see. And as for that /bloody/ woman
    from the Royal Bank, has she /still/ not written her thesis on
    behaviourism? She ought to spend less time talking to her stupid friends
    and straightening her stupid name badge and get down to the library and
    do some serious reading!


    I hate the foodie one for M&S...

    This isn't just an advert...This is a BORING ADVERT...

    Yes, Its ghastly. I wouldn't mind but they don't sell food - It's
    mainly just overpriced and posey TV dinners and pre-prepared vegetables
    for people who want to "cook" but don't want to get their hands dirty.

    I think the bottom was finally reached the day I saw "fresh"
    ready-to-microwave mashed potato for sale there.

    Julesh

  20. "Tony Raven" <[email hidden]> wrote in message
    news:[email hidden]...

    Quoted message said:
    Jon Senior said:


    But they are one step ahead of you. In response to the number of viewers
    who used the advert breaks to put kettles on, visit the toilet etc, they
    increased the volume of the adverts so that you could hear them when out
    of the room.

    Jon

    And they now design adverts to get the message across in fast forward as
    well as real time. But don't you just hate it in the middle of a long
    film on the BBC where you are bursting or dying for a cuppa and you know
    there are no ad breaks ;-)

    Not if you have a TiVo or similar PVR. 30 second jumps through the adverts,
    pause TV when you want it. It's amongst the top 5 of my toys.

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