'It's also about a third of the weight of the production model Trek bike that Armstrong used in his initial Tour victory in 1999.'
'But it's imperative, too, for Trek to move up the price curve. Ten years ago, Trek only imported bikes that cost less than $400. Now, with increasing competition from foreign companies on mass-produced frames and components, Trek imports all bikes that it sells for less than $1,000.'
'But it's imperative, too, for Trek to move up the price curve. Ten years ago, Trek only imported bikes that cost less than $400. Now, with increasing competition from foreign companies on mass-produced frames and components, Trek imports all bikes that it sells for less than $1,000.'
10 years is a long time. How much of the $400 to $1000 due to inflation?