Can anyone seriously argue that the astronomical cost of platinum as a frame material is justified by its supposed benefits of high durability and corrosion resistance, or are we just seeing another case of manufacturers trying to fleece cyclists with the latest miracle material? Considering the fact that even the most expensive titanium and high-end steel frames are already extremely durable and resistant to corrosion, what exactly is the real-world advantage of using platinum, aside from perhaps being able to brag about having the most expensive bike on the group ride? And dont even get me started on the environmental impact and energy required to extract and process platinum - is this really the kind of sustainable innovation we should be striving for in the cycling world?