Here is an article that examines part of the current failure of regulation of supplement claims. We
need to know what is in the product, is it safe based on testing, does it do what is claimed, does
it spell out side effects, does it contain what the label says. The article shows much web content
doesn't meet a consumer's needs for informed choices:
Studies find herbal remedies marketed with unproven health claims By LINDSEY TANNER, AP Medical
Writer (Published September 16' 2003) CHICAGO (AP) - Herbal remedies are often marketed on the
Internet with misleading or unproven health claims that violate federal law, according to a study
of 443 Web sites.
The finding - and an unrelated study suggesting that magnetic heel insoles are ineffective at
relieving pain - question the marketing practices of widely popular alternative medical products.
An editorial published with the studies in Wednesday's Journal of the American Medical
Association said improvements are needed in the regulation of alternative treatments.
In one study, Drs. Charles Morris and Jerry Avorn of Boston's Brigham and Women's Hospital
analyzed Internet marketing claims of eight popular items, including St. John's wort for
depression, echinacea for infections and ginseng for stress. Such products are used by an
estimated 14 percent of U.S. adults, according to data cited in the study.
Of the 443 Web sites examined, 292 made health claims for their products, such as claiming they
could cure, prevent or treat a disease. More than half of those, or 153, omitted a federally
required disclaimer saying that the claims had not been evaluated by the Food and Drug
Administration and that the products are not intended to treat or prevent disease.
On 39 percent of the sites for the herb kava kava, no information was listed about an FDA
advisory linking the products with liver problems.
Unlike prescription drug makers, herbal products manufacturers can make health claims in
marketing that are not supported by science.
The findings show that system is not effective and bolster the argument for having one system for
both herbs and drugs, Drs. Catherine De Angelis and Phil Fontanarosa, JAMA's editor and executive
deputy editor, said in the accompanying commentary.
The Council for Responsible Nutrition, a trade group for dietary supplement makers, advises
members not to make unsubstantiated claims and tells them to disclose "any adverse event
information," said Annette Dickenson, group president.
She said the study should not lead people into thinking all such products are ineffective.
"There are proven benefits of many of the botanical products and consumers want to know that,"
Dickinson said.
The other study, from the Mayo Clinic, casts doubt on the health claims of products containing
magnets as purported pain relievers. It involved 101 volunteers with heel pain who wore either
heel insoles with magnets or insoles with fake magnets for eight weeks.
At the study's end, about a third of patients in each group reported pain relief.
Spenco Medical Corp., manufacturer of the insoles used in the study, no longer makes magnetic
products, said a company spokeswoman who declined further comment.