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Supergo RIP

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Road Cycling
Published
14 January 2006
Last activity
18 January 2006
Original author
Ozark Bicycle
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  1. Ozark Bicycle said:

    Just received an email to the effect that "Supergo.com has closed and
    is now part of Performance Bicycle". I know that they were owned by
    Performance for some time, but apparently they have decided to kill off
    the franchise. I notice that both Supergo and Nashbar have been having
    a higher than normal number of "sales" in the past year. And Nashbar
    seemed to be making an effort to clear out lots of NOS merchandise that
    seeminly had been gathering dust for years. I wonder if Nashbar is next
    for the scrap heap?

    Often companies with multiple brands will decide that they are competing
    with themselves, and that is not good. GM gets away with it, because
    divisions market to different segments Chevy (Economy), Pontiac
    (Sporty), Buick (I'm poor but wanna look rich), Oldsmobile (markets to
    seniors, well named OLDsmobile) and Cadillac (Upscale - although if I
    was spending $65,000 on a car, I would buy a Mercedes or a Volvo instead).

    The problem Performance has is that they really have three discount
    brands, expect that they will clear out a lot of old junk, then reinvent
    Performance as a Upscale brand, and keep Nashbar as the discount dealer.

    Another possibility, Supergo will die, get reinvented in a couple of
    years as a new upscale brand, and Nashbar will die, leaving the New
    Supergo as an upscale brand, and Performance as a discount dealer.

    W

  2. In article <[email hidden]>,

    Ken said:

    "Ozark Bicycle" <[email hidden]> wrote in
    news:[email hidden]:

    Quoted message said:

    Did they "close" the Supergo retail stores and re-open as Performance?

    Yes. Last year, all the Supergo stores were renamed Performance. I don't
    mind the name change that much, but they also changed the store interior to
    match Performance stores (poorer quality goods and poorer selection than
    Supergo used to have).

    On a tangent, this does not always happen. The video
    rental shop near me, Really Good Video Rental Shop, is
    superb. Wide selection, and the staff loves movies. One
    day I get in the mail promotional coupons for [censored] video
    store. Examine the address, and it is the address of
    RGVRS. Next time I am in RGVRS I ask, and they say, yes,
    [censored] bought RGVRS two years ago, but we kept our name.

    --
    Michael Press

  3. Dans le message de news:[email hidden],
    The Wogster <[email hidden]> a réfléchi, et puis a déclaré :

    Quoted message said:
    G.T. said:
    Quoted message said:

    Change of logos is more prevalent as the ATT blue disk with white
    stripes becomes a clumsy distracting pseudo spherical image of that
    logo, and UPS changing an elegant shield with a package ribbon as
    crossbar to a smear of, who knows what, across the top.

    UPS doesn't do anything right so I can't imagine them improving their
    logo. I can't believe that Fed-Ex and DHL/Airborne haven't put them
    out of business yet, their customer service is infinitely better
    than UPS'.

    My brother in-law pronounces UPS as oops -- nearly everything his
    store orders that gets shipped via UPS gets broken -- they deal in
    astronomy gear, so the amount of stuff that is breakable is quite
    high.
    I call Fed Express - Federal Expense.

    Anyone know what DHL stands for, I know they are owned by the German
    Post Office, so the D is most likely Deutsches (German for German),
    but can't figure out the HL part.....

    They now run a good deal of the package delivery for Deutsche Poste, but :

    http://www.dhl.com/publish/g0/en/about/history.high.html

    and you'll be enlightened. Not interesting, I know, but I specialize in
    that.
    --
    Sandy
    --
    Il n'est aucune sorte de sensation qui soit plus vive
    que celle de la douleur ; ses impressions sont sûres,
    elles ne trompent point comme celles du plaisir.
    - de Sade.

  4. G.T. said:


    And Del Taco buying Naugles years before that. At least Del Taco
    brought back the Macho Combo.

    Mmmm, Macho Combo.

    -Nate

  5. Ozark Bicycle said:

    I wonder if Nashbar is nextfor the scrap heap?

    Somehow I don't think so. I hope not anyway.

    Remember when Supergo was Bikecology?

    Art Harris

  6. Arthur Harris said:
    Ozark Bicycle said:

    I wonder if Nashbar is nextfor the scrap heap?

    Somehow I don't think so. I hope not anyway.

    Yeah, me, too. I find Nashbar far more useful than either Performance
    or SG.

    Quoted message said:

    Remember when Supergo was Bikecology?


    I forgot about that!

    But I do remember when Nashbar was Bike Warehouse. 🙂

  7. Quoted message said:

    My brother in-law pronounces UPS as oops -- nearly everything his
    store orders that gets shipped via UPS gets broken -- they deal in
    astronomy gear, so the amount of stuff that is breakable is quite
    high.

    Quoted message said:

    I call Fed Express - Federal Expense.

    Quoted message said:

    Anyone know what DHL stands for, I know they are owned by the German
    Post Office, so the D is most likely Deutsches (German for German),
    but can't figure out the HL part.....

    # DHL is a global shipping company founded in 1969 by Adrian Dalsey,
    # Larry Hillblom, and Robert Lynn; the initials of the founders' last
    # names form the company name. It is owned by Deutsche Post World Net
    # and itself owns Securicor Omega.

    Deutsche Post is the Federal Post Office of Germany who used to own
    the phone company as well before it went separate as Deutsche Telecom.

    http://www.deutschepost.de/dpag?skin=hi&check=yes&lang=de_EN&xmlFile=828
    http://www.telekom3.de/en-p/home/cc-startseite.html

    Jobst Brandt

  8. Ozark Bicycle said:
    Arthur Harris said:
    Ozark Bicycle said:

    I wonder if Nashbar is nextfor the scrap heap?

    Somehow I don't think so. I hope not anyway.

    Yeah, me, too. I find Nashbar far more useful than either Performance
    or SG.

    Performance has the best sales. Every now and then they run 20% off
    sales and when combined with their Team Performance 10% rebate, it
    equals 28% off. And if fortune is smiling upon you, the products you
    want will already be on sale before the 20% and 10% take affect. I've
    made a few big orders through Performance this way. Ordered from
    Supergo once. I could care less if it exists or not.

    Quoted message said:
    Quoted message said:

    Remember when Supergo was Bikecology?


    I forgot about that!

    But I do remember when Nashbar was Bike Warehouse. 🙂

  9. <[email hidden]> wrote in message
    news:[email hidden]...

    Quoted message said:


    Ozark Bicycle said:
    Arthur Harris said:

    "Ozark Bicycle" wrote:

    > I wonder if Nashbar is nextfor the scrap heap?

    Somehow I don't think so. I hope not anyway.

    Yeah, me, too. I find Nashbar far more useful than either Performance
    or SG.

    Performance has the best sales. Every now and then they run 20% off
    sales and when combined with their Team Performance 10% rebate, it
    equals 28% off. And if fortune is smiling upon you, the products you
    want will already be on sale before the 20% and 10% take affect. I've
    made a few big orders through Performance this way. Ordered from
    Supergo once. I could care less if it exists or not.

    Supergo was the only place I could get the neat stem cap light mount. It's a
    good product, and I don't know why they discontinued it.

  10. Quoted message said:
    Ozark Bicycle said:
    Arthur Harris said:

    "Ozark Bicycle" wrote:

    > I wonder if Nashbar is nextfor the scrap heap?

    Somehow I don't think so. I hope not anyway.

    Yeah, me, too. I find Nashbar far more useful than either Performance
    or SG.

    Performance has the best sales.

    But not necessarily the lowest net prices. "Sales" can be falacious.

    Quoted message said:

    Every now and then they run 20% off
    sales and when combined with their Team Performance 10% rebate, it
    equals 28% off. And if fortune is smiling upon you, the products you
    want will already be on sale before the 20% and 10% take affect. I've
    made a few big orders through Performance this way. Ordered from
    Supergo once. I could care less if it exists or not.

    Quoted message said:
    Quoted message said:

    Remember when Supergo was Bikecology?


    I forgot about that!

    But I do remember when Nashbar was Bike Warehouse. 🙂

  11. [email hidden] wrote in news:1137290079.338513.282810
    @g44g2000cwa.googlegroups.com:

    Quoted message said:

    Performance has the best sales. Every now and then they run 20% off
    sales

    I haven't seen Performance 20% off everything sale in months. Since right
    about the time they started merging the Supergo stores. Hmm ...

  12. Ozark Bicycle said:
    Quoted message said:
    Ozark Bicycle said:

    Arthur Harris wrote:
    > "Ozark Bicycle" wrote:
    >
    > > I wonder if Nashbar is nextfor the scrap heap?
    >
    > Somehow I don't think so. I hope not anyway.
    >

    Yeah, me, too. I find Nashbar far more useful than either Performance
    or SG.

    Performance has the best sales.

    But not necessarily the lowest net prices. "Sales" can be falacious.

    Pay attention Ozark. With the sales prices Performance has, the prices
    are the same or below everyone else. Then take 28% off that and you
    easily beat everyone else. By at least 28%. I would think a friction
    shifter worshipper would understand getting the lowest price.
    Apparently not.

    Quoted message said:
    Quoted message said:

    Every now and then they run 20% off
    sales and when combined with their Team Performance 10% rebate, it
    equals 28% off. And if fortune is smiling upon you, the products you
    want will already be on sale before the 20% and 10% take affect. I've
    made a few big orders through Performance this way. Ordered from
    Supergo once. I could care less if it exists or not.

    Quoted message said:

    > Remember when Supergo was Bikecology?
    >
    >
    I forgot about that!

    But I do remember when Nashbar was Bike Warehouse. 🙂

  13. Quoted message said:
    Ozark Bicycle said:
    Quoted message said:

    Ozark Bicycle wrote:
    > Arthur Harris wrote:
    > > "Ozark Bicycle" wrote:
    > >
    > > > I wonder if Nashbar is nextfor the scrap heap?
    > >
    > > Somehow I don't think so. I hope not anyway.
    > >
    >
    > Yeah, me, too. I find Nashbar far more useful than either Performance
    > or SG.

    Performance has the best sales.

    But not necessarily the lowest net prices. "Sales" can be falacious.

    Pay attention Ozark.

    Pay attention yourself, idiot.

    Quoted message said:

    With the sales prices Performance has, the prices
    are the same or below everyone else.

    Evidence? Or is this another one of your "no one rode bikes until
    brifters came along" fantasies?

  14. "Ozark Bicycle" <[email hidden]> wrote in message
    news:[email hidden]...

    Quoted message said:


    Quoted message said:
    Ozark Bicycle said:

    [email hidden] wrote:
    > Ozark Bicycle wrote:
    > > Arthur Harris wrote:
    > > > "Ozark Bicycle" wrote:
    > > >
    > > > > I wonder if Nashbar is nextfor the scrap heap?
    > > >
    > > > Somehow I don't think so. I hope not anyway.
    > > >
    > >
    > > Yeah, me, too. I find Nashbar far more useful than either
    > > Performance
    > > or SG.
    >
    > Performance has the best sales.

    But not necessarily the lowest net prices. "Sales" can be falacious.

    Pay attention Ozark.

    Pay attention yourself, idiot.

    Quoted message said:

    With the sales prices Performance has, the prices
    are the same or below everyone else.

    Evidence? Or is this another one of your "no one rode bikes until
    brifters came along" fantasies?

    Performance has pretty good prices on their house brand clothes, and SOME
    accessories. I found that Lickton's was cheaper on a lot of components, and
    they're just a li'l bike shop.

  15. Sorry to jump in on the middle of the thread but isn't Performance,
    Nashbar and SuperGo the same company? I get email from all 3 at the
    same time and they all coem through the same mail server. This starte
    happening just a little while ago. I've never ordered anything from
    SuperGo and I havne't given Nashbar my email.

    --
    Linux Home Automation Neil Cherry [email hidden]
    http://www.linuxha.com/ Main site
    http://linuxha.blogspot.com/ My HA Blog
    http://home.comcast.net/~ncherry/ Backup site

  16. Diablo Scott said:

    OK, but you gotta admit "SCATTANTE" is a pretty [censored] name for a bike
    (or anything else).

    I always saw it as truth in marketing. One of the last SuperGo catalogs
    I looked at had a carbon fiber Scat-tante frame that was heavier than
    its aluminum counterpart with the exact same components and frame size.

  17. "Neil Cherry" <[email hidden]> wrote in message
    news:[email hidden]...

    Quoted message said:

    Sorry to jump in on the middle of the thread but isn't Performance,
    Nashbar and SuperGo the same company? I get email from all 3 at the
    same time and they all coem through the same mail server. This starte
    happening just a little while ago. I've never ordered anything from
    SuperGo and I havne't given Nashbar my email.


    Yep, all owned by Performance.

  18. Yeah, Lickton's seems to have the best prices anywhere for name-brand
    stuff. PerfGoBar is collectively good with one-off copycat products,
    like Weyless carbon forks. But if you want a set of shimano hubs, you
    can't beat Lickton's, or they'll match and beat it anyway.

    gooserider said:

    Performance has pretty good prices on their house brand clothes, and SOME
    accessories. I found that Lickton's was cheaper on a lot of components, and
    they're just a li'l bike shop.

  19. gooserider said:


    Could be Nashbar will evolve into a store
    to serve the commuter/tourist market. Of course, if Nashbar brings out a
    lugged steel frame we'll know I'm right. LOL.

    I don't get the "LOL" joke. What does lugged steel have to do with
    touring or commuting?

    JT

    ****************************
    Remove "remove" to reply
    Visit http://www.jt10000.com
    ****************************

  20. John Forrest Tomlinson said:
    Ozark Bicycle said:


    Arthur Harris said:

    "Ozark Bicycle" wrote:

    > I wonder if Nashbar is nextfor the scrap heap?

    Somehow I don't think so. I hope not anyway.

    Yeah, me, too. I find Nashbar far more useful than either Performance
    or SG.

    Quoted message said:

    Remember when Supergo was Bikecology?


    I forgot about that!

    But I do remember when Nashbar was Bike Warehouse. 🙂

    Do you remember when they sold volleyball equipment?

    Yep, "Spike Nashbar"! That didn't last long, did it?

    Nashbar had a few failed initiatives prior to being acquired by
    Performance (e.g., the Outlet Stores and the Certified Installer
    program).

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