Hi,
I am writing with the hope that you may be able to assist. I am currently completing an MBA with Auckland University, New Zealand. As part of our course curriculum I am undertaking a strategy project around internationalization. I have been given a product and are looking for potential markets within North America.
The product relates to a safety vest designed for Cyclists (attached) which provides continuous light in poor or no lighting conditions.
There are a few questions we are hoping that you can assist. It would be greatly appreciated if you can give us an insight into the cycling culture in Canada and USA as follows:
1)Is there a sense in Canada or USA that there are requirements/needs for further safety products for bike riders?
2)Your thoughts of the attached product? Is this something at interest you?
Here is a youtube link on the product, Please ignore the pricing. I know there is a rule in the forum regarding selling stuff. I just like say that this is a research project and I’ve absolutely no commercial interest in this.[IMG]files.cyclingforums.comnerd.pngOpen ↗[/IMG]
Thank you in advance for your assistance, any feedback will be greatly appreciated.[IMG]files.cyclingforums.comwhistle.pngOpen ↗[/IMG]