You can fool some of the people .
Fruit offered for sale in vegetable shops and supermarkets has often been
put in cold storage, irradiated, waxed, sprayed with chemicals or
genetically modified, usually without any labeling to warn the consumer.
The latest addition to this arsenal is that the fruits are becoming
increasingly greener. Unripe green pineapples, green papaws, green mangos,
green oranges, lemons and grapefruits, green bananas and rock-hard avocados,
peaches and plums are the order of the day.
The appetizing colours, fragrances and flavours of fruits ripened on the
vine are fast disappearing, to be replaced by bland-tasting hard, green
products with a fraction of the nutritional value they should have.
Farmers in their impatience and greed no longer wait for crops to ripen
properly, while storeowners think in terms of long shelf life. Providing
good value to customers in the form of tasty, nutritious, health-promoting
fruits is low on the agenda. It was possible 30 years ago to supply ripe,
unadulterated fruits to the consumer, so why cannot it still be done today,
with modern transportation and logistics?
Marketing moguls use catch lines like "one for today, one for tomorrow".
However fruit that is picked green does not ripen, but simply shrivels and
rots from the inside. Fruit always has and always will ripen and come to
maturity in accordance with the immutable laws of nature, which do not
change to suit the latest marketing whims and fancies.
What can one do? The answer is, don't buy this. Support the growing number
of organic outlets that are filling the void, and support your health at the
same time.
You can't fool all of the people all of the time.
Christopher Browne.