Ignoramus14841 said:In fact, Legg Mason beverage analyst Mark Swartzberg said on Wednesday
that sales of mid-calorie colas recently introduced by both PepsiCo
Inc. and Coca-Cola Co. "are either slow builds or something closer to
dead on arrival."
And this has what do do with LC diets exactly?
Quoted message said:In a research note, Swartzberg said the findings were based on
feedback from 51 U.S. retailers who had devoted shelf space to Coke's
C2 and Pepsi's Pepsi Edge colas. The products, launched in June, were
intended to appeal to calorie- and carb-wary consumers, reducing the
sugar by adding Splenda, an alternative sweetener.
Perhaps that's the problem. They don't appeal to either calorie- or
carb-wary consumers, because they have way too much of both.
--
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