Road Cycling · Public discussion

Rating brand image

Started by J_hellaker · · Last activity · 1 post · 1,215 views

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Road Cycling
Published
30 January 2003
Last activity
30 January 2003
Original author
J_hellaker
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  1. Original post
    J_hellaker
    Archived post
    #1

    I need to quickly get an understanding of the bicycle industry, and the positioning of different
    brands. Is there a common view of how separate brand images compare?

    Any significant differences between Europe and North America ? Racing vs off-road ?

    I'd be very thankful to anyone providing his/her own ranking of brand image among bicycles!

    /jh

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