Professional Cycling · Public discussion

OLN vs. Discovery Communications

Started by homeycheese · · Last activity · 2 posts · 1,389 views

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Professional Cycling
Published
6 August 2004
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6 August 2004
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homeycheese
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  1. While I am very aware of the differences in their programming,

    Has anyone considered that with the lead sponsorship changes for next year and the already "not-so" subtle addition of the "Discovery" name to the jersey, that OLN may not want to help promote an indirect competitor? 😕

    I've not been able to find definitive terms on the OLN sponsorship and it could be in jeapordy.

    Thoughts?

  2. homeycheese said:

    While I am very aware of the differences in their programming,

    Has anyone considered that with the lead sponsorship changes for next year and the already "not-so" subtle addition of the "Discovery" name to the jersey, that OLN may not want to help promote an indirect competitor? 😕

    I've not been able to find definitive terms on the OLN sponsorship and it could be in jeapordy.

    Thoughts?

    Discovery said, I guess with any large corporation you have to take that for whatever it may ever really mean, that they have no interest in cycling "racing" programming. OLN will stay on as a sponser as they make money off LA and Postal/Disco and the TDF broadcast but both being in the same media probably doesn't help matters.

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