Looks more like the people finally realized that LC does not mean buying [censored] labeled as "low-carb".
Actually, the article doesn't even address that LC sales, other than Pepsi Edge and Coke C2, which aren't even LC products. In fact, I'm not sure who those two products are marketed for. -- How can someone "draw a blank?"
As I read the numbers in the article, it looks like the levels are
about the
Quoted message said:
same as before the January surge.
Looks more like the people finally realized that LC does not mean buying [censored] labeled as "low-carb".
Mirek
10% of the US is on LC vs 11% a year earlier, so what's the big deal? It's amazing how writers can put together stories with facts that just don't support the headline. And less than 20% of people not on a LC diet would be interested in buying a LC product? That sounds pretty damn high to me, what did anyone expect?