burt said:I cycle the Gloucester Road in Bristol, a busy commuter route, every day,
and sometimes count the cyclists wearing helmets, which has on occasion
reached 50%. Very worrying.
Today was not so good. Precisely 50% of the 46 cyclists I saw this
evening were wearing helmets, as were a majority (16) of the 22 this
morning.
I'm forming the impression that there are 4 groups who are particularly
likely to wear helmets:
1) Children accompanied by parents.
2) Parents wishing to set a good example.
3) Serious/experienced commuters.
4) Racers who are obliged by their governing bodies to be lidded.
Group 3 worries me. urc regulars, and knowledgeable people well known
to urc regulars, have put a great deal of effort into countering the
misinformation thrust upon the first two groups. There's not a lot we
can do about group 4. But group 3 tends to be ignored - there seems to
be an assumption that serious cyclists will investigate the evidence for
themselves.
A few days ago a new poster shared his observation that experienced
cyclists tend to wear helmets. Everyone who responded told him he was
wrong on the basis that people who have investigated the evidence tend
not to wear helmets. What none of them seems to have considered is that
"serious cyclists" and "people who have investigated the evidence" are
two distinct groups, albeit with some overlap.
While it seems likely that the majority of people who have investigated
the evidence are serious cyclists, I imagine the converse to be rather
unlikely. I would speculate that the majority of experienced cycle
commuters have not seriously considered whether helmets are necessarily
a good thing, and will not be familiar with the evidence. Some of these
are well respected and influential people - think Jon Snow.
ISTM there may be a need to target commuters with accurate information
about the risks and benefits associated with helmet wearing. I have no
idea what might be a good way to go about this, though.
--
Danny Colyer <URL:http://www.colyer.plus.com/danny/>
Reply address is valid, but that on my website is checked more often
"Daddy, put that down. Daddy, put that down. Daddy, put that down.
Daddy, why did you put that down?" - Charlie Colyer, age 2