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While a number of analysts and stakeholders in the low-fat sector counter that low-carb is a passing
fad, the founders of the Carbohydrate Awareness Council believe otherwise. "The scientific evidence
is just too compelling to ignore" said Dr. Gil Wilshire, MD, FACOG, reproductive endocrinologist and
the council's President and Chief Scientific Officer. "If we can set aside the business growth for a
moment, and instead focus on the research, it is clear that low-carb is not just a consumer-driven
phenomenon. It is a trend borne out of overwhelming evidence. The data confirms again and again that
overweight and sedentary people benefit enormously from dietary carbohydrate restriction. Since over
60 percent of the country is overweight, the growth potential of this market has barely been
tapped.”
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"Our nation is in crisis today with alarming rates of obesity and diabetes. Low-carb isn't just good
business, it's a healthy lifestyle that can have a huge impact on this widespread public health
issue.”
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TC