Road Cycling · Public discussion

Cannondale purchased

Started by Bob Dole · · Last activity · 4 posts · 526 views

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Road Cycling
Published
4 February 2008
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7 February 2008
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Bob Dole
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  1. http://online.wsj.com/article/BT-CO-20080204-705902.html?mod=moj_industries
    [WSJ is not a free site; some excerpts from the article below]

    "Montreal's Dorel Industries Ltd. (DIIB) has agreed to acquire
    Cannondale Bicycle Corp. for $190-$200 million, subject to
    Cannondale's earnings for the year ending June 30.

    "The purchase also includes Sugoi Performance Apparel.

    "Dorel said that, following the acquisition, its Recreational/Leisure
    segment will be split into two distinct operating divisions. A new
    Dorel Independent Bicycle Dealers (IBD) division, the Cannondale
    Sports Group, is being created and will focus exclusively on this
    category with premium-oriented brands. Pacific Cycle, purchased by
    Dorel in 2004, will now be a stand-alone division focused on the mass
    merchant channel."

  2. In article
    <[email hidden]>,

    Bob Dole said:

    http://online.wsj.com/article/BT-CO-20080204-705902.html?mod=moj_industries
    [WSJ is not a free site; some excerpts from the article below]

    "Montreal's Dorel Industries Ltd. (DIIB) has agreed to acquire
    Cannondale Bicycle Corp. for $190-$200 million, subject to
    Cannondale's earnings for the year ending June 30.

    "The purchase also includes Sugoi Performance Apparel.

    "Dorel said that, following the acquisition, its Recreational/Leisure
    segment will be split into two distinct operating divisions. A new
    Dorel Independent Bicycle Dealers (IBD) division, the Cannondale
    Sports Group, is being created and will focus exclusively on this
    category with premium-oriented brands. Pacific Cycle, purchased by
    Dorel in 2004, will now be a stand-alone division focused on the mass
    merchant channel."

    Interresting. Those darned Canadians, swooping in and buying all the
    good stuff.

    Ironically, this represents a repatriation for Sugoi, who are based out
    of Vancouver (the bigger, better one).

    My guess is that Cannondale will largely be left to continue building
    high-end bikes as it sees fit: $200M is too much to pay for a brand
    you're planning to gut and use for marketing. Also, it sounds like this
    will give GT a new niche in the Dorel system, which means it has a more
    durable future as a maker of "good" bikes as opposed to department-store
    fodder.

    --
    Ryan Cousineau [email hidden] http://www.wiredcola.com/
    "In other newsgroups, they killfile trolls."
    "In rec.bicycles.racing, we coach them."

  3. Ryan Cousineau said:

    My guess is that Cannondale will largely be left to continue building
    high-end bikes as it sees fit: $200M is too much to pay for a brand
    you're planning to gut and use for marketing. Also, it sounds like this
    will give GT a new niche in the Dorel system, which means it has a more
    durable future as a maker of "good" bikes as opposed to department-store
    fodder.

    Pegasus Partners bought them in 2003 for $58m. Not a bad Return on
    Investment.

  4. In article <[email hidden]>,

    Robert Perkins said:
    Ryan Cousineau said:

    My guess is that Cannondale will largely be left to continue building
    high-end bikes as it sees fit: $200M is too much to pay for a brand
    you're planning to gut and use for marketing. Also, it sounds like this
    will give GT a new niche in the Dorel system, which means it has a more
    durable future as a maker of "good" bikes as opposed to department-store
    fodder.

    Pegasus Partners bought them in 2003 for $58m. Not a bad Return on
    Investment.

    No indeedy. The acknowledged state of the company when Pegasus bought
    them was of a still-profitable bike division that was being pulled under
    by the horrendous failure of the new powersports division.

    Pegasus basically bought the corporate assets, spun off the
    motorcycle/ATV assets to whomever, and ran the bike company.

    Still, even I'm quite impressed by a better-than-threefold appreciation
    in five years.

    --
    Ryan Cousineau [email hidden] http://www.wiredcola.com/
    "In other newsgroups, they killfile trolls."
    "In rec.bicycles.racing, we coach them."

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