IRVINE, CA -- (MARKET WIRE) -- 01/10/2005 -- ASICS America Corporation,
a leading distributor of performance-driven athletic shoes, apparel and
accessories, announced this week a strong finish to 2004. With a record
performance in 2004, ASICS surpassed the $200 million mark finishing
off the year with $223.8 million in sales, an increase of 12.5% over
2003.
Footwear sales continue to soar with sales up 13.5%, year-to-date. The
top selling shoe for ASICS in 2004 was the GT-2090™, with sales
numbers up 53% compared to the GT-2080™ in 2003. The GT-2090™
quickly became the top selling shoe, based on sales volume, in ASICS
America's history.
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lots hated the 2080...but they clearly stuck with the brand and gave
the 2090 a shot. a 53% increase coming off a disappointing 2080 is
amazing. what's interesting about these numbers is they justify
sticking with the shoe as it is for a while...no? at least 18
months...no? why tamper w/success like this? it's probably the #1
selling running shoe in the usa. just wait till spring...asics will
screw it up no doubt.